Yahoo Imports Facebook’s Personal Updates in Latest Facelift
Yahoo Inc. announced on Monday that it will be importing personal update features of popular social networking site Facebook, which will allow users to view “news feed” from the social platform on their Yahoo email accounts.
In a statement, Yahoo said that its users will have to personally turn the link to avail of the services, which include regular updates on Yahoo shoutouts and other services such as photo-sharing on Flicker.
“The new features were part of the makeover that we have announced last year,” Yahoo said in the statement.
The company hopes to attract more users into their e-mail services and other website features through the Facebook tie-up.
It will be recalled that Yahoo users significantly trimmed down e-mail usage, prompting Yahoo to take action. The Internet giant has over 600 million users but the numbers keep on dropping progressively over the past three years.
“One of the main reasons we see for the fall in Yahoo usage is the proliferation of social networking sites like Facebook, where people can now exchange emails, music, and video clips.
But with the inclusion of these Facebook features in Yahoo websites, we hope to bring them back into using traditional email services,” a Yahoo official who refused to be named said.
“More visitors will stay on Yahoo if they can simultaneously monitor what’s happening on Facebook,” the official added.
Yahoo, the same with other websites, is banking on the number of people using their services to be able to sell online advertisements, which is the main source of revenue of the company.
Aside from the update capabilities, Yahoo said that it will also begin to feature Internet games that can be found on Facebook such as “Farmville,” “Mafia Wars” and “Fishville,” made by Zynga.
Related posts:
- Yahoo! Builds Up Its Social Networking Appeal Yahoo! Inc
- Microsoft Turns Outlook into Social Networking Hub World’s bi
- High Street Retailer Swinton Warns Homeowner from Posting Personal Info on Facebook and Twitter UK’s leadi
- PayPal to Accept Facebook Advertisement Payments PayPal Inc
- European Mobile Operators Eyes Strong Revenue in Social Networking This Year Major mobi
